Insta-boss: Indonesia has 45 million active Instagram users, largest in Asia Pacific

Indonesians are the most obsessed with the ‘gram on this side of the world, according to new data released by Facebook Indonesia (Facebook owns Instagram, among many other things).

During a press conference yesterday, Facebook Indonesia Country Director Sri Widowati revealed that there are an amazing 45 million active Instagram users in Indonesia (which would equal about 17% of the population), one of the largest in the world and the largest in Asia Pacific.

“In Instagram, there is a large variety of communities that are interconnected, such as Instameet Jakarta, which is one of the largest in the world,” said Sri Widowati, as quoted by Tempo.

In addition, Indonesians are also the most active in the world at posting Instagram Stories, a feature that allows users to post photo or video status updates that vanish within 24 hours. In fact, Indonesians post Instagram Stories twice as much as the global average.

There has been a substantial increase in active Instagram users in Indonesia, too. In early 2016, the number of active users in Indonesia was 22 million, meaning that the number has more than doubled since then.

There are 700 million active Instagram users in the world.

Dangdut singer Ayu Ting Ting was named the Indonesian with the most followers on Instagram, with 21 million. As large as that may be, she did not crack the top 10 in the world, which, excluding Instagram’s own account (225 million followers), is topped by singer Selena Gomez with 123 million followers.



Reader Interactions

Leave A Reply


BECOME A COCO+ MEMBER

Support local news and join a community of like-minded
“Coconauts” across Southeast Asia and Hong Kong.

Join Now
Coconuts TV
Our latest and greatest original videos
Subscribe on