Get ready to indulge in the vibrant spirit of Italy’s famed Aperol Spritz as Bali becomes the stage for the inaugural Aperol Spritz Summer Festival, taking place from Aug. 28 to Sept. 10.
From picturesque Venetian canals to the bustling lanes of Milan, the Aperol Spritz has embodied the essence of convivial Italian living, and now, Bali will witness the very first Aperol Spritz Summer Festival in Asia.
With its eye-catching bright orange hue, Aperol represents the epitome of Italian relaxation, celebration, and shared moments. As a cherished creation of the Campari Group, Aperol’s hallmark cocktail, the Aperol Spritz, gained global acclaim as the number 1 trending cocktail in 2022. This beloved concoction, blending Prosecco, a dash of soda, and the signature Aperol, captures the lively Italian spirit with its unique taste and effervescence.
Against the backdrop of Bali’s idyllic beaches and vibrant culture, the organizers of Aperol Spritz Summer Festival aspires to infuse the island with an Italian flair that mirrors Aperol’s philosophy of relishing moments in good company. The festival will spotlight five Aperol Spritz hotspots among over 100 participating outlets scattered across Bali’s lively districts such as Kuta, Canggu, Ubud, and Seminyak.
Participating venues include iconic destinations like Atlas Beach Fest, Alila Seminyak, Finns Beach Club, La Brisa, and White Rock, among many others. The festival boasts an action-packed lineup, featuring Sunset Hour menus at selected bars and beach clubs, a delectable Aperitivo-inspired brunch, and “Orange” parties that evoke the Mediterranean coastline’s vibrant ambiance.
An exciting highlight of the festival is the “Together We Spritz” celebration, which underscores the spirit of community and shared moments. Festival-goers can also engage in spritz games, contests, quizzes, and have a shot at exciting giveaways by sharing their experiences on Instagram or TikTok using the tags @AperolSpritzID and #AperolSpritzID throughout the event.
Other main events include the enticing “Sunset Hour,” featuring Aperol Spritz by the glass at attractive prices across Bali; the curated “Aperol Aperitivo Brunch” featuring delectable Italian-inspired bites; and the immersive “Orange Parties” at select beach clubs, complete with vibrant orange aesthetics and DJ performances.
Aperol Spritz, renowned for its vibrant orange color, harmonious flavor, and a touch of elegance, was born in 1919 at the Padua International Fair. A closely guarded secret recipe of the Barbieri brothers, it has become an emblem of Italian conviviality that transcends borders. The simple yet irresistible combination of Aperol, Prosecco, and soda continues to bring people together in moments of celebration and togetherness.
Campari Group, a global powerhouse in the spirits industry, boasts an extensive portfolio of over 50 premium and super-premium brands. With a rich history dating back to 1860, the group’s influence spans continents, trading in over 190 nations and holding prominent positions in Europe and the Americas.
As Bali prepares to embrace the exuberant Aperol Spritz Summer Festival, both locals and visitors can anticipate a spirited fusion of Italian and Balinese cultures, bound by the love for joyful gatherings and unforgettable moments. Follow the festival updates on Instagram @AperolSpritzID for an insider’s guide to promotions, venues, and everything Aperol Spritz.
