Datuk Vida says a Louis Vuitton handbag collaboration is in the works. We’ll have whatever she’s having. Make that two

Sayaaaaaaang via YouTube
Sayaaaaaaang via YouTube

It’s Friday, that time of the week were Malaysians tend to wind things down, and relax. However, there’s one special Malaysian who knows no chill, and that special lady is none other than Datuk Seri Hasmiza Othman, aka Datuk Vida, aka Dr Vida.

She of Qu Puteh beauty cream millionairess fame, whose products have the potential to make you bald and stupid.

Who once bought a football club just so she could make them wear pink.

Who trolled us all by videotaping her shopping spree at Chopard with her sullen teen daughter.

Who decided that she wanted to launch a pop career, and did a couple weeks ago, to millions of YouTube views of her single “I Am Me.”

Who has recently decided that she wants to dabble in fashion, and more to the point in handbags.

She boldly told Berita Harian that she expects to be collaborating with Louis Vuitton. We’ve now entered into a space that blurs the lines between wishful thinking and reality not seen since Donald Trump told us he wanted to be president of the United States. WAIT A SECOND. Completely delusional, but given the right circumstances, possible.

Alright, who gave Dr Vida a copy of The Secret? This is some next-level laws of attraction game that I clearly need to get into.

She proposes naming her line DSV LV (Datuk Seri Vida … Louis Vuitton? Have you checked the licensing on this Dr Vida?). She’s posited her bag price point at slightly higher than the snake-oil creams she shills. Expect to pay anywhere between RM8,000 to RM11,000 (US$1,900 – US$2,500) for a DSV LV original.

She told the paper that her people “have had several discussions on this and further talks are expected with LV’s management in Paris soon.”

Can’t wait to hear about what parent company LVMH, Creative Director Nicolas Ghesquiere, and the ghost of Louis Voo have to say about all of this.



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