This homegrown accessory brand raises the bar on sustainability standards

Photo: Biji Biji
Photo: Biji Biji

Founded in 2013 by a group of young visionaries looking to make their mark in the eco-fashion scene in Malaysia, accessory brand Biji Biji hopes to change how we look at waste and sustainability. They started out by working closely with a diverse and disruptive group of volunteers, taking the time to cultivate their brand while improving their designs. They have since expanded their core team and collaborated with a number of talented Malaysian designers and industry leaders.

The fashion trend cycle drives wastefulness to an all-time high, as production continues to be carried out on a large scale. There’s no wonder that the fashion industry is also the second highest offender on the list of pollution-generating industries globally. The conscious consumer can feel good knowing that Biji Biji products are made using materials recovered at their end-of-life stage from a range of industries. Examples include faulty seat belt webbing from car manufacturing, and deadstock vintage kimonos from the Japanese textile industry to name a few. By upcycling these into timeless bag and accessory designs, they breathe new life into materials that would otherwise end up in a landfill.

Biji Biji’s commitment to ethics and sustainability doesn’t stop there — the brand champions safe and fair labor practices (ie. fair wages and NO child labor), and all their products are made locally in Malaysia. Sustainability In Style. Support Biji Biji at www.bijibiji.co.

If sustainability is your thing, well today’s your lucky day because we happen to be giving away 2 Anggerik pouch bags to two COCO+ members!

How to win, you ask? To be eligible, all you have to do is join us and become a COCO+ member. COCO+ members get exclusive access to all sorts of events on top of regular perks like freebies and giveaways. It also comes with unlimited access to all the juicy goodness of Coconuts stories, along with first access to the latest Coconuts TV documentaries.

More good news: COCO+ membership can be yours for less than the price of one coffee! Read more about COCO+ and sign up here.

All COCO+ members interested in this giveaway should email membership@coconuts.co with their full name and subject line “I want a Biji Biji pouch!” Members will be notified via email on 31 August 2020, so keep your eye on your inbox. We ask all winners to reply and claim their prize within 24 hours, or we will pick again.

Support Coconuts and rep your city

Now you can wear your love of Coconuts proudly across your chest. That’s right, we’re getting into the merch business with the launch of our official online store, The Coconuts Shop.

Our first product is that ultimate wardrobe mainstay: the white T-shirt.

If you want to rep your city, we’ve also launched Coconuts City Logo Tees for Bangkok, Manila, Singapore, Hong Kong, KL, Jakarta, Bali, and Yangon.

They’re all sold exclusively at The Coconuts Shop – at a special introductory price of S$29 until Sep. 30, 2020!

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