Sorry, Mediacorp, but this one’s a hard, hard miss off target, eliciting winces way more than laughs. It feels like an older generation’s attempt to stay cool with the kids of today. It’s the cringe you get when your dad tries to do the dab. It’s the shudder you get when your mum throws in the word ‘lit’ every few sentences — and wrongly at that.
In any case, look at this monstrosity of a meme capitalisation. Jumping on the popularity of ‘Pen Pineapple Apple Pen’ — a viral hit that only held our attention for a short moment — Mediacorp decided to do a parody to promote Cash Struck!, its new gameshow on Channel 5. What followed is 40 seconds of wasted life you will never, ever get back.
Yeah, there’s cringe anti-humor that’s proper hilarious like Tim & Eric, and then there’s this mess. The comments section are way more entertaining than the video itself:
