Before Chinese New Year rolls around at the end of this week, we have a short PSA about the festive goodies you’re about to consume. It’s a government ad on the amount of sugar in your favourite snacks like pineapple tarts and sodas.
But wait, before you groan about the #fail ads of years past, this one doesn’t fall into the cheesy/corny category. Believe us. It’s actually surprisingly great.
Done in the style of old school kungfu flicks, the one-and-a-half minute clip brings home the otherwise-serious message about beating diabetes (and avoiding getting high on sugar) with tongue-in-cheek wit and a good dose of fun. With mostly positive reactions from usually-hard-to-please netizens, the viral vid won serious respect from impressed commenters.
Watch the Kungfu Fighter, Hidden Sugar ‘blockbuster’ below.
