Look, we get it McDonald’s, your Samurai Burger is back. But after about 50 alerts or so on our iPhones for longer than patiently possible, we’d rather have anything else but the Samurai Burger.
A little after 11am today, iPhone users with the McDelivery app installed experienced a tsunami of notifications that arrived non-stop over an uncomfortably prolonged period of time. The issue appeared to be occurring islandwide judging from the dozens of complaints lodged on the McDonald’s Singapore Facebook page. Some reported getting spammed with up to 48 alerts — all with the same promo message about the Samurai Burger — and it went on for as long as 10 minutes.
It might have been a glitch or a very egregious error by someone who messed up sending out the alerts, but it definitely resulted in the app getting deleted off the iPhones. Android smartphone users didn’t seem to have faced the issue.
Going offline
McDonald’s Singapore has since apologized for the spam this morning, assuring that their IT department is working to resolve the issue. In the meantime, the McDelivery mobile app has been taken offline and delivery orders can be placed only through the fast food chain’s website or hotline.
Weirdly enough, the apologetic statement can no longer be found on its Facebook page as of writing.
To be honest it could go either way for McDonald’s — folks could concede and try out this “Samurai Burger” everyone has been talking about. Or they could swear off the new entrée and stick to the classic McSpicy, which they should.
