Local company Razer launches all-in-one wristband with fitness tracking and smartphone capabilities

Razer’s new product the Nabu, is a wristband that tracks your runs and delivers smartphone notifications.

Available in this quarter, the Nabu alerts you of incoming calls, emails and texts while providing feedback on your physical activities, including the number of steps you’ve walked and distance covered on your run. 

The wristband is also social — you can sync with info belonging to and communicate with other users with the technology. 

The Razer Nabu is an open platform for first and third-party developers to update existing apps or create new ones to enhance the experience of its users.

“Smart watches in their current form are too bulky and fitness trackers are easily forgotten after the initial novelty wears off—we have fixed all of that,” notes Min-Liang Tan, Razer co-founder, CEO and creative director.  “The Razer Nabu provides a revolutionary new platform that bridges the divide between so-called smart watches and fitness bands. It delivers only the information you need, collects data that you want, and deepens your social interactions. Most excitingly, with our open platform, developers can utilize data collected by the Nabu to deliver incredible experiences to individuals via mobile or desktop apps—social or otherwise.” – See more at: http://www.razerzone.com/press/detail/press-releases/razer-announces-the-nabu-smartband#sthash.jLl6w3Dc.dpuf

Says Razer’s chief executive officer and creative director Min-Liang Tan, “Smart watches in their current form are too bulky and fitness trackers are easily forgotten after the initial novelty wears off—we have fixed all of that. The Razer Nabu provides a revolutionary new platform that bridges the divide between so-called smart watches and fitness bands. It delivers only the information you need, collects data that you want, and deepens your social interactions. Most excitingly, with our open platform, developers can utilize data collected by the Nabu to deliver incredible experiences to individuals via mobile or desktop apps — social or otherwise.”

Developers can purchase the Razer Nabu now at a developer’s price of USD49 ($62).

YouTube video

Photo: Razer

wearable technology that delivers notifications from a smartphone right to one’s wrist and tracks selected personal information. More impressively, it is also an open platform that third-party applications can exploit to create novel experiences for users, applying personal, physical and geographical opt-in data. – See more at: http://www.razerzone.com/press/detail/press-releases/razer-announces-the-nabu-smartband#sthash.ReFyTvnQ.dpuf
wearable technology that delivers notifications from a smartphone right to one’s wrist and tracks selected personal information. More impressively, it is also an open platform that third-party applications can exploit to create novel experiences for users, applying personal, physical and geographical opt-in data. – See more at: http://www.razerzone.com/press/detail/press-releases/razer-announces-the-nabu-smartband#sthash.ReFyTvnQ.dpuf



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