Ogilvy & Mather has developed an interactive site to celebrate IBM’s 60th anniversary in Singapore and while its spin-the-wheel type navigation is a bit tricky to maneuver, it’s pretty memorable.
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The 60/60 Exhibit as it is called, showcases how the city has developed in the past 60 years since IBM was established in 1953 and imagines how we’ll progress in the next 60 years.
Putting nostalgia side-by-side with imageries of the future — genius!
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This is kind of how we’ve always felt about our home. What about you? Tell us in the comments below!
