Cover your eyes, backlit bus ad roaring soon to a street near you

It’s not a party bus, but it sure looks fun!

Whoever prayed for a bus that looks like the facade of a KTV lounge, someone in SMRT Media heard and has granted your wish.

For anywhere from SGD1,600 to SGD2,600 a week, brands can have a fly illuminated ad lighting up the streets of Singapore. The ads will appear on the sides of double decker bus 190 and are activated when the headlights are turned on.

The technology is called eLumiNEX.

Photo: SMRT Media




BECOME A COCO+ MEMBER

Support local news and join a community of like-minded
“Coconauts” across Southeast Asia and Hong Kong.

Join Now
Coconuts TV
Our latest and greatest original videos
YouTube video
Subscribe on