The big Swedish brand, which Filipinos have long been waiting for, is shaping up beautifully in our shores. Late last year, it was confirmed that H&M was indeed coming to Manila and on Tuesday, the brand, which is being brought to our shores by SM, held a press preview at the 30th floor of the equally beautiful Zuellig building in Makati.
READ: H&M is coming to Manila in 2014
Slated to open in the 3rd quarter of the year, H&M with be opening in Manila with its Autumn/Winter collection. A bit odd, considering we don’t have said seasons but duh. Who doesn’t enjoy boots and sweaters and jackets, right?
From the looks of it, we can expect the same functional and stylish pieces, with awesomely fun and quirky designs to boot.
There will be a men’s section as well as a kids’ section in the sprawling 3,000 square meter space in SM Fashion Hall. That’s three floors of crazy fashion finds. When asked how many H&M stores will open in Manila, representatives chose to smile instead. So far, the Fashion Hall is the only confirmed location.


