Go big or go home: Don Don Donki to open 24 outlets in Hong Kong by 2024

Staff pose outside Don Don Donki’s fifth store at Monterey Place, Tseung Kwan O on opening day. Photo: Facebook/Don Don Donki HK
Staff pose outside Don Don Donki’s fifth store at Monterey Place, Tseung Kwan O on opening day. Photo: Facebook/Don Don Donki HK

As international retailers quietly shuttered in Hong Kong, their exits hastened by economic decline amid the COVID-19 pandemic, Japanese discount giant Don Don Donki opened three outlets in 2020 alone.

But the mega chain is just getting started. According to the company’s overseas expansion plan, Don Don Donki aims to open 24 stores by mid-2024 in Hong Kong—an addition of 18 locations in the next three years, HK01 reports.

Don Don Donki first entered the Hong Kong market in July 2019 with a store in Tsim Sha Tsui’s Mira Place shopping center, stocking everything from fashion accessories to groceries to household essentials.

Read more: Japanese chain Donki violates security law by selling yellow bags, pro-Beijing paper says

It has since opened stores in Tsuen Wan, Causeway Bay, Central, Tseung Kwan O and Siu Sai Wan. Known for their long operating hours, Donki’s Central and Tseung Kwan O outlets are open 24 hours, while others have closing times between 1am and 5am.

It’s not just Hong Kong that Donki has set their sights on. The discount chain is eyeing 23 stores in Singapore, and six in Macau, also by mid-2024. They’re also looking to expand to Macau and Malaysia, their report states.

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CITY: HONG KONGCATEGORY: LIFESTYLESUB-CATEGORIES: RETAIL THERAPY

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