Those who miss the taste of the national airline’s food – but not enough to visit its restaurants – will be able to find it everywhere after Songkran.
Cash-strapped Thai Airways’ food will go on sale at convenience stores and supermarkets in Bangkok and across the kingdom after the holiday ends April 15. First up are a halal chicken biryani and nam phrik long ruea (Fermented shrimp chilli paste with sweet pork and crispy-fluffy fish, a dish with a royal history), the airline’s catering chief Warangkana Luerotewong said this week.
Warangkana the bankrupt airline hadn’t tried something similar before due to its limited capacity for meeting passenger demand, something that isn’t an issue with air travel collapsed during the pandemic.
She said they will focus on hard-to-find meals to sell at 7-Eleven stores nationwide. They will also produce a tea seed oil salad dressing to be sold on the shelves of major corporate supermarkets including Tops, Central Food Hall, and Gourmet Market. They are hoping for export sales as well.
Since declaring bankruptcy last year and failing to win a government bailout, the deeply indebted national carrier has tried everything from pop-up restaurants and renting flight simulators to selling croissants and fried dough sticks. They have also rolled out old planes and warehouse items for a giant yard sale and took a step into fashion with cannibalized safety equipment.
THAI shares are trading at THB4 on the Stock Exchange of Thailand and carry a warning that it is at imminent risk of being delisted from the exchange.
It still operates flights, including some strange, popular gimmick flights.