Bye-Bye Beer Garden: CentralWorld cancels popular sud-soaked tradition

Today marks the end of an era with tragic news for those thirsty for seasonal, open-air beer drinking: There will be no more lan beer, or beer garden, at CentralWorld.

The popular al fresco event, which usually takes place at the end of the year in the mall’s outdoor plaza by Ratchaprasong intersection will come to an end after decades it first took place.

A great hangout to sip beer, enjoy live music and cool weather, the event is reliably packed with patrons. The reason given for canceling it was “changing consumer lifestyles,” according to Nattakit Tangpoonsinthana, executive vice president of marketing for mall owner Central Pattana. 

No beer garden, New Year’s countdown at CentralWorld this winter 

“Most people don’t drink at the beer garden anymore. The world has been changing fast,” Nattakit said. “We cannot do the same thing anymore, but we need to adapt ourselves to the new way consumers live so they choose to come to our event.”

Nattakit said the cancelation of the beer garden, which spralws over 2,000sqm, wouldn’t affect the company. He said people could still get their drink on less publicly at restaurants in its semi-outdoor Groove area.

The history of “beer gardens” in Bangkok is thought to have started in the 1970s when thirsty Bangkokians would go hang out at the Kloster Beer Garden at Pathumwan Intersection in a space now occupied by Bangkok Art and Culture Centre. 

We found a photo of the old Kloster Beer Garden here:

The Kloster Beer Garden in 1979. Photo: Bill Scales 
The Kloster Beer Garden in 1979. Photo: Bill Scales

Related:

No beer garden, New Year’s countdown at CentralWorld this winter

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