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Party people, why follow the crowd? Let Smirnoff Midnight 100 challenge you to find your unique path in music and in life. Whatever your background, interests or career, it’s time to get inspired and follow your true passion.
To inspire this challenge, Smirnoff Sound Collective has teamed up with singer and songwriter Kiesza and legendary Los Angeles producer Djemba Djemba to launch the new inspirational single, Give it to the Moment.
You probably recognize Canadian vocalist Keisza from the last year’s massive track Hideaway. Her sweet, clear vocals and the dance-inducing beat made it a smash hit. Now, new single Give it to the Moment combines Keisza’s crisp, clean vocals and Djemba Djemba’s signature dance beats.
Singer-songwriter Keisza
Just as cool as the sound is the inspiring message of diversity behind the lyrics: everyone brings their own uniqueness to each moment, and that’s what makes the world better and each person stand out.
It’s a message that fits perfectly with the rule-breaking attitude of the Smirnoff Midnight 100 and Smirnoff Sound Collective. The SCC is like being at your friend’s house party, but instead of someone’s iTunes playlist, there are globally renowned DJs manning the decks. And instead of behind barely visible behind LED screens, they’re down down on the floor with you, rocking the party.
This new collaboration marks the latest in a series of Smirnoff Sound Collective collaborations with the world’s top DJs like Steve Aoki, Zeds Dead, Tommy Trash.
All over the world the Smirnoff Sound Collective is breaking down musical barriers and introducing new DJs, artists and producers to fans. Thailand’s own Smirnoff Sound Collective features 15 DJ teams from around the country, including Absinthe, TopSecret, Itch Animal and WHVCK.
DJ and Producer Djemba Djemba
Smirnoff Sound Collective DJs produce both mixtapes and original tracks and each DJ’s sound and style is different and unique. Several Thai SCC Djs have already been recognized worldwide. Thai DJ and SSC veteran DJ Spacemonkey rocked crowds from the WTZ stage with headliners like Hell Kids Dj. Another SCC artist, Synergy, was part of the winning team at the Red Bull Thre3Style Thailand 2015 championship at RCA’s Route 66.
Smirnoff Sound Collective throws a party every month featuring a different artist each time. This month on December 26, 2015 DJ team WHVCK of Chonburi will be taking over Badboy Cafe in Bangsaen. It’s their one year anniversary too so it’s bound to be an epic night.
Stay tuned Smirnoff Thailand’s Facebook page for more info on the event and to keep updated with Smirnoff Sound Collective.
