Wondering what life is like in Phuket, Pattaya, Chiang Mai, and Bangkok? It’s pretty darn good. We showcased the lifestyle of each of these iconic Thai cities for Sansiri with short videos designed to be consumed on social media.
Sansiri, a leading Thai property developer, wanted to target Thai consumers, ex-pats in Thailand, and regional English-speaking consumers in Southeast Asia with brand-building videos.
The Coconuts TV team shot beautiful, cinematic scenes of the city highlighting the culture, food, beaches, and activities to show viewers what life is like in each city.
Each video was accompanied by branded content on Coconuts. Our Phuket article, More Than Meets The Eye: 4 reasons why Phuket is more than a tourist attraction, garnered over 17,000 page views while the video received over 140,000 views on Facebook and over 60,000 views on YouTube.
Sansiri also used these custom productions on roadshows and on their own social media channels.